The following is an excerpt from MSUTODAY:
"Michigan State University and Indian media company Ramoji Film City are partnering to help farmers better produce food for India.
The project involves the university's communication and agriculture experts and the Ramoji Media Group, a multi-media giant that reaches some 620 million Indians with television stations, films, newspapers and online media.
The Hyderabad-based Ramoji is launching a new channel for farmers struggling to feed a growing population. MSU will help Ramoji identify stories about agricultural innovations that can help meet climate change, drought, flooding and other production challenges."